
Are you ready to join the haircare revolution?
Our natural, top quality haircare formulas are free from sulfates, parabens, silicones & dyes.
We use 90% less water, 80% less CO2 transport emissions and 0 single-use plastic.
Sign up now to keep up to date & get 20% off your first order!
Natural & colour-safe
Our active ingredients are all natural, so there's no irritation or colour degradation.
100% crap-free
Our formulas are completely free from sulfates, parabens, silicones & dyes!
Amazing results
We use only the best ingredients, giving you shine, softness and volume for days.
Vegan & cruelty-free
Of course!
Zero Single-Use Plastic
Our powder refill sachets are made of fully recyclable paper.
Waterless technology
Our innovative anhydrous technology means we use 90% less water and 80% less CO2 transport emissions!



The perfect formula
Avocado, macadamia & argan oil for amazing shine
Natural silicone alternative for anti-frizz properties without the side-effects
Hydrolysed wheat protein for strength & health
Organic surfactants derived from coconuts for optimal nourishment

Are you ready to join the haircare revolution?
Our natural, top quality haircare formulas are free from sulfates, parabens, silicones & dyes.
We use 90% less water, 80% less CO2 transport emissions and 0 single-use plastic.
Sign up now to keep up to date & get 20% off your first order!